{"id":39243,"date":"2022-06-20T14:52:18","date_gmt":"2022-06-20T12:52:18","guid":{"rendered":"https:\/\/2022.fim-6days.com\/?p=39243"},"modified":"2022-06-21T11:37:03","modified_gmt":"2022-06-21T09:37:03","slug":"rk-takasago-chain-etend-son-partenariat-avec-les-fim-isde","status":"publish","type":"post","link":"https:\/\/2022.fim-6days.com\/fr\/rk-takasago-chain-etend-son-partenariat-avec-les-fim-isde\/","title":{"rendered":"RK Takasago Chain \u00e9tend son partenariat avec les FIM ISDE"},"content":{"rendered":"

La FIM est heureuse d’annoncer que RK Takasago Chain a \u00e9tendu son partenariat avec les FIM International Six Days of Enduro (ISDE) pour trois ann\u00e9es suppl\u00e9mentaires, suite au succ\u00e8s de l’accord initial de deux ans. Avec plus de soixante ans d’exp\u00e9rience dans le secteur, RK est reconnu comme l’un des principaux fabricants de cha\u00eenes, et au cours de cette longue p\u00e9riode, il a fourni une qualit\u00e9 constante, des innovations et des produits de haute performance qui lui ont permis de travailler avec des partenaires de renomm\u00e9e mondiale.<\/strong><\/p>\n<\/div>

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Dans le cadre de cette relation, qui s’\u00e9tendra sur cinq ans au total, RK restera le sponsor officiel des 6DAYS pour les trois prochaines \u00e9ditions des ISDE, \u00e0 commencer par celle de cette ann\u00e9e, qui se d\u00e9roulera au Puy-en-Velay, en France, du lundi 29 ao\u00fbt au samedi 3 septembre, ainsi que pour les comp\u00e9titions en Argentine en 2023 et en Espagne en 2024. Le nouvel accord sign\u00e9 signifie que RK d\u00e9tiendra les droits exclusifs sur le segment de march\u00e9 des cha\u00eenes pour une p\u00e9riode suppl\u00e9mentaire de trois ans.<\/p>\n

Avec un r\u00e9sultat extr\u00eamement positif lors des deux derni\u00e8res \u00e9ditions des ISDE, RK continuera \u00e0 utiliser l’opportunit\u00e9 des 6DAYS pour renforcer l’exposition de sa marque dans le segment de march\u00e9 off road \/ enduro. De mani\u00e8re tout aussi importante, RK continuera \u00e9galement d’utiliser cette comp\u00e9tition historique comme test ultime pour le d\u00e9veloppement de produits et b\u00e9n\u00e9ficiera des commentaires pr\u00e9cieux de leurs pilotes soutenus, comprenant le pilote italien Andrea Verona, Daniel Milner d’Australie, Mikael Persson de Su\u00e8de et Hamish MacDonald de Nouvelle-Z\u00e9lande.<\/p>\n

La fiabilit\u00e9 est un \u00e9l\u00e9ment cl\u00e9 des ISDE et une valeur qui figure au premier plan des objectifs de la cha\u00eene RK Takasago, tout comme la devise de l’entreprise \u00ab\u00a0\u00eatre le meilleur est un engagement\u00a0\u00bb, d’o\u00f9 le renouvellement de ce partenariat qui repr\u00e9sente la parfaite synergie entre l’\u00e9v\u00e9nement et la marque.<\/p>\n

Fabio Muner, directeur marketing et digital de la FIM<\/strong>, s’est f\u00e9licit\u00e9 de la conclusion de ce nouvel accord : \u00ab\u00a0Encore une fois, nous voyons une autre marque qui b\u00e9n\u00e9ficie directement de son association officielle avec les ISDE et qui, gr\u00e2ce \u00e0 ces r\u00e9sultats mesurables, a pris la d\u00e9cision de prolonger sa relation avec ce qui reste l’un des plus grands \u00e9v\u00e9nements du calendrier off-road. Les ISDE offrent une occasion unique de d\u00e9velopper des produits au cours de six jours de comp\u00e9tition acharn\u00e9e, ainsi que la possibilit\u00e9 de pr\u00e9senter la marque \u00e0 un public v\u00e9ritablement mondial et cibl\u00e9. Nous sommes tr\u00e8s heureux de conserver la cha\u00eene RK Takasago dans le cadre des ISDE et nous tenons \u00e0 les remercier pour leur soutien continu.\u00a0\u00bb<\/em><\/p>\n

M. EH Lee, vice-pr\u00e9sident de RK, a comment\u00e9 :<\/strong>
\n\u00ab\u00a0Nous sommes tr\u00e8s fiers de poursuivre le partenariat avec la plus ancienne comp\u00e9tition de la FIM dans le monde, les International Six Days of Enduro. Notre objectif est d’\u00eatre \u00ab\u00a0le choix des champions\u00a0\u00bb, et nous pensons que la meilleure R&D n’est disponible que sur les pistes de course. Nous continuerons \u00e0 profiter de cette opportunit\u00e9 pour prouver la performance et la qualit\u00e9 de nos produits, en prenant \u00e9galement toutes les chances possibles pour affiner notre produit. \u00catre le meilleur est un engagement !\u00a0\u00bb<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":39249,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[75,95],"tags":[],"class_list":["post-39243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-avant-isde2022"],"yoast_head":"\nRK Takasago Chain \u00e9tend son partenariat avec les FIM ISDE - FIM ISDE 2022<\/title>\n<meta name=\"description\" content=\"Lors de la r\u00e9cente r\u00e9union du conseil d'administration de la FIM, les pays h\u00f4tes des deux prochaines \u00e9ditions des Six jours internationaux d'enduro de la FIM (ISDE) ont \u00e9t\u00e9 confirm\u00e9s comme suit : 2023 Argentine (CAMOD) et 2024 Espagne (RFME).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2022.fim-6days.com\/fr\/rk-takasago-chain-etend-son-partenariat-avec-les-fim-isde\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RK Takasago Chain \u00e9tend son partenariat avec les FIM ISDE - 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